How do you design learning programs that work for a young, fast-moving, high-turnover workforce?
In this episode, David talks with Cole Bastian, Sr. Director, Learning and Culture at HOA Brands (Hooters), about how his team transformed a traditional training model into a fully digital, dynamic learning ecosystem. Cole shares how his team eliminated printed materials (saving $250K annually), introduced a mobile-friendly LMS called eCompass, and built programs that drive skill transfer in real time.
From preparing employees for life beyond the brand to revolutionizing the guest experience, Cole unpacks how intentional design, access, and accountability lead to measurable impact across the organization.
You’ll learn:
- Why digital transformation was the key to reaching Hooters’ 18-25-year-old frontline workforce
- How geofencing and mobile-first design increased adoption and reduced friction
- The philosophy behind “preparing team members for life within or beyond the brand”
- How the “Guest Obsessed” initiative is revolutionizing Hooters’ customer experience
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